Chinese Tourist Marketing

From the world to Chinese, make it travel right.

With 100+ clients served, our expert team delivers comprehensive digital marketing solutions across leading platforms including Rednote, WeChat, Dianping, and TikTok, helping brands maximize exposure and engagement in the Southeast Asian market.

Explore Packages

Professional Chinese Marketing Services for Brand Growth

Reach Chinese Tourists Through All Travel Channels

Rednote Dianping WeChat TikTok Instagram

We help brands reach Chinese tourists through all channels they use while traveling abroad. Our services cover Rednote (XHS), Dianping, and WeChat content marketing, utilizing UGC, KOL, and UGC methods to boost your exposure, search performance, and drive foot traffic to your store.

Influence Consumers Through Global Chinese Content

China Hong Kong Taiwan Malaysia Singapore Thailand

We connect you with Chinese influencers from mainland China, Hong Kong, Taiwan, Malaysia, Singapore, Thailand, and beyond—bringing stronger international credibility and endorsement to your brand.

Our Services

Marketing Packages

Omni China Reach
$24,416
Maximize Exposure & Engagement
Rednote (XHS)
Rednote
UGC
Service: Quarterly Massive Organic Posts
Amount: 200
Rednote (XHS)
Rednote → WeChat
KOL
Followers: 10k-50k
Red post *1
Wechat video *1 (cross-post to Wechat if have)
Including all Chinese Speaking countries: Malaysia, Singapore, China (Mainland, Hong Kong, Taiwan, etc.)
Amount: Original *10 (pic & vdo), Seeding *10 (pic)
Instagram
Instagram / TikTok
KOL
Followers: 300k-400k (IG+TT)
TikTok Video *1
IG Reel *1 (Cross-post from TikTok)
IG Story *1 Frames
Including all Chinese Speaking countries: Malaysia, Singapore, China (Mainland, Hong Kong, Taiwan, etc.)
Amount: *5
WeChat
WeChat
Expat Group Distribution
Amount: 30 Groups
Dianping
Dianping
Store Setup
Lifetime register as an official page
Setup for store page (Page design, information setup and banner decoration)
Amount: *1
FREE Offer
🎬 Brand Visual Video*1
KOL Seeding*10
UGC-Pic*40
UGC-VDO*10
High-Impact Engagement
$13,875
Essential Coverage
Rednote (XHS)
Rednote
UGC
Service: Quarterly Massive Organic Posts
Amount: 200
Rednote (XHS)
Rednote
KOL
Followers: 10k-50k
Red post *1
Including all Chinese Speaking countries: Malaysia, Singapore, China (Mainland, Hong Kong, Taiwan, etc.)
Amount: Original *6 (pic & vdo), Seeding *6 (pic)
Dianping
Dianping
Store Setup
Lifetime register as an official page
Setup for store page (Page design, information setup and banner decoration)
Amount: *1
FREE Offer
KOL Seeding*7
UGC-Pic*20
UGC-VDO*5
Sustained Visibility
$11,635
Ongoing Brand Presence
Rednote (XHS)
Rednote
UGC
Service: Quarterly Massive Organic Posts
Amount: 150
Rednote (XHS)
Rednote
KOL
Followers: 10k-50k
Red post *1
Including all Chinese Speaking countries: Malaysia, Singapore, China (Mainland, Hong Kong, Taiwan, etc.)
Amount: Original *6 (pic & vdo), Seeding *6 (pic)
FREE Offer
KOL Seeding*5
UGC-Pic*10
Starter Exposure
Basic Awareness
Rednote (XHS)
Rednote
UGC
Service: Quarterly Massive Organic Posts
150 posts$5,280
200 posts$5,880
250 posts$6,480
FREE Offer
—

Individual Services

UGC
Quarterly Massive Organic posts (<1k followers)
Quarterly Massive Organic posts Deliverable: - Extracting data from XHS - Content Strategy&Plan - Shooting Plan - On-site shooting - Copywriting - Posting
Tier: <1k  |  Format: pic (5pic=1vdo)
Amountregular category
(hotel/restaurant/beauty..)special category
(clinic/pharmacy/hospital/wellness)
100/$5,940
150$5,300$6,615
200$5,900$7,290
250$6,500$7,830
300$7,100$8,505
350$7,700/
400$8,300—
450$8,900—
500$9,500—
550$10,100—
600$10,700—
Official Account
1. Registration
Registering an Official Rednote Account (with Advertising Permissions)
$277
2. Content Operations
Publishing 2-3 Official Posts Weekly
$6,637
Optional: add-on service
(1) Customer Service and Booking
Responding to DMs Daily, Providing Customer Support, and Managing Booking Requests
$1,659
Optional: add-on service
(2) Fan Group Management
Weekly Posting of Group Activities or store information to Build Up your Fan Base of Rednote (XHS)
$1,659
KOL

KOL（Influencer）

Authentic voices, maximum reach across Chinese-speaking markets

Deliverables
📷
Red Post ×1Original photo content shot on-site with influencer face
🎬
Wechat Video ×1Cross-post to Wechat channel when available
Coverage
🇲🇾 🇸🇬 🇨🇳 🇭🇰 🇹🇼
All Chinese-Speaking Countries
Malaysia, Singapore, China (Mainland, HK, TW), Taiwan & more
over 10k
Pricing
📷Photo Posts
FollowersOriginalSeeding (30%off)
100k+$1,979$1,385
50k-100k$1,188$832
10k-50k$792$554
1k-10k//
🎬Video Posts
FollowersOriginalSeeding (30%off)
100k+$2,375$1,663
50k-100k$1,584$1,109
10k-50k$1,188$832
1k-10k$396$277
Original: Shoot on-site, show faceSeeding: No show, just post
UGC
Massive Organic posts Deliverable: - Extracting data from XHS - Content Strategy&Plan - Shooting Plan - On-site shooting - Copywriting - Posting
Tier: <1k  |  Format: video
Amountregular category
(hotel/restaurant/beauty..)special category
(clinic/pharmacy/hospital/wellness)
30$3,000/
50$4,500—
80$6,500—
100$7,800—
KOC/KOL
Douyin post *1
Including all the Chinese Speaking countries,e.g.Malaysia,singapore,China(Mainland, Hongkong, Taiwan,etc)
Format: video  |  Amount: 1
TierOriginal post
(shoot on-site and show face)Seeding post(30%off)
(more options, no show, no face, just post)
50-100K$599$422
100-300k$925$647
300-500k$1,265$895
Store Setup
- Lifetime register as an official page - setup for store page(Page design, information setup and banner decoration)
Price(USD)$2,200
Ads（SEO/Push）
Price(USD)$1,550
Expat Group
Instant notice
spread information in massive exclusive Chinese(Living in Thailand) Groups
Price(USD)$1,000
KOL
* TikTok Video x1 * IG Reel x1 (Cross-post from TikTok) * IG Story x3 Frames 🔥 Add-ons service * Spark Ads / Gencode (30 days) * Usage Rights (Ads 1 month)
Including all the Chinese Speaking countries,e.g.Malaysia,singapore,China(Mainland, Hongkong, Taiwan,etc)
Tier: 300K–400K  |  Format: video  |  Amount: 1
Price(USD)$1,200

Service Breakdown

Global Chinese Influencers Are All on Rednote

Over 50k+ influencers from Singapore / Malaysia / Thailand / Hong Kong / Taiwan are actively on Rednote, continuously influencing Chinese tourists' travel consumption.

Rednote (XHS) KOL

Why Are Global Chinese Influencers More Effective?

•
More Authentic Content Expression: Can provide content closer to tourists' actual travel scenarios
•
Stronger Cultural Relevance: Easier to build trust and emotional connection
•
Broader Cross-regional Influence: Covering potential Chinese tourists from multiple Chinese-speaking markets

Effective Chinese tourist marketing is not just about placing Chinese KOLs, but integrating global Chinese influencer resources to cover more scenarios and content.

Rednote Core Service Provider & Brand Advertising Agent
Alibaba Official Partner

Professional Marketing & Rich Influencer Network

• TOP-level partner of Alibaba & Rednote platforms
• 10k+ Chinese-speaking influencers with long-term close collaboration
• Covering multiple Chinese-speaking countries
Rednote (XHS)

Rednote (XHS) UGC

User-Generated Content Strategy

1

AI Data Analysis

Leveraging China Leading AI Agent to analyze category insight and explore content opportunity

AI Analysis 1 AI Analysis 2
2

Content Strategy

Based on data insights and years of experience (serving 100+ clients), develop customized content strategies and publishing plans.

Content Strategy
3

Content Production

Close collaboration between China and local teams to execute content production, including asset shooting and copywriting.

Content Production
4

Distribution & Engagement

Leverage our 10k+ creator/account network for phased content distribution, while managing comment sections and handling negative sentiment proactively.

Distribution
WeChat Video
WeChat

WeChat Video

China's Largest Social Video Platform

1.2B+ WeChat Users
600M+ Daily Active
900M+ Monthly Active

WeChat Video reaches users through "Social Trust + Interest Recommendations" dual mechanism. All dissemination comes from friend recommendations - content is shared through trusted connections.

🔗 Social Trust
Content prioritizes reaching close friends circle Higher trust and credibility
🎯 Interest-based
Interest tag distribution Reaching platform's potential users
📈 Long-term Push
Continuous push to consumers, no time limit Not one-time exposure

The value of WeChat Video is not just exposure, but building brand influence on Chinese tourists through social relationships for continuous impact.

TikTok Instagram

TikTok / Instagram

Top 3 Influencer Marketer In Southeast Asia

~10 Years Experience
30k+ Collaborated Influencers
25k+ Contents Created
2M+ Chinese-speaking Creators Globally
20K+ Thai Chinese-speaking Creators
TikTok Instagram

Almost 10 years experiences in influencer marketing campaign with various industries